The Buyer’s Life Cycle 101

Purchase Funnel

In The Buyer’s Life Cycle 101, find out what the buyer’s life cycle is and how you can use this quick exercise to optimize your marketing strategy. The buyer’s life cycle is a concept that every marketer needs to know and apply in order to succeed in the online business arena. We’re not going to … Read more

Strategizing for Online Marketing Success


Success in online marketing never comes just as a result of hard work.  You need to work smart as well, and that’s where strategy comes into play.  Read on to find out the key to unlocking great strategies that work in your niche! Wading into the turbulent waters of online marketing without a strategy is … Read more

Book Review: The Copywriter’s Handbook: A Step-By-Step Guide To Writing Copy That Sells by Robert W. Bly

The Copywriter's Handbook Book Review

This Review Tuesday, we’re reviewing a book.  Find out why as an affiliate marketer, you need to how to write copy that sells, and how The Copywriter’s Handbook by Robert Bly is perfect for you if you’re just starting out. Copywriting is something that many people think they can do.  While on the surface, it can be … Read more

7 Secret Social Media Tactics that Explode Your Web Traffic

(U.S. Air Force photo/Senior Airman Christopher Hubenthal)

If you want more traffic for your website, then 7 Secret Social Media Tactics that Explode Your Web Traffic is something you have to read. Go on, check out your website’s analytics platform. If your website is linked to social media, then chances are that it’s one of the top drivers of traffic to your … Read more

Avatar Exercise


Want to know how to get highly targeted traffic from search engines and increased social media engagement from your target audience? Then you’ve got to learn and apply this technique. This is an important exercise for you, the solo marketer.  It’s a way of focusing your attention and viewing your target audience from a third … Read more

The Solo Marketer’s Guide to Content Creation

Typing Content

If you want to create a successful online business, The Solo Marketer’s Guide to Content Creation is a must read.  This is the stuff that makes your website tick.  It’s what convinces people that staying on your site reading stuff is worth their time.  And the longer they stay, the more likely they are to … Read more

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